Hello, my name is Kim. I’m an integrated marketing communications expert in Los Angeles, and I craft communications that connect and convert.

I can help you succeed with smarter marketing that delivers results.

Thoughtfully built. Designed to perform.

My approach is straightforward: start with clarity, create strategically, measure impact—then refine, refine, refine. Every project begins with discovery—understanding what’s working, what’s not, and where the opportunities exist. From there, I move from insight to execution, aligning creativity, data, and direction at every step. It’s a process built for performance: focused, flexible, and designed to deliver measurable results.

Capabilities.

Digital

Smart, data-driven marketing connects brands with the right audiences at the right time. Every channel — from social to search — is managed with clarity and intent. The result is engagement that drives measurable growth.

Performance

Direct outreach works when it feels personal and purposeful. Email campaigns, postcards, and mailers are built to capture attention and prompt action. Each campaign is tracked, refined, and measured for real results.

Alignment

Marketing works best when everything speaks with one voice. Branding, advertising, public relations, and analytics are aligned for consistency. The outcome is communication that connects, builds credibility, and drives growth.

Creative

Design shapes how a brand is seen and remembered. From logos to ads and sales materials, visuals stay clear, cohesive, and effective. Every detail builds recognition and trust.

Content

Strong copy makes every message count. Content for web, print, and digital channels is written to inform, persuade, and perform. SEO-focused language helps audiences find, understand, and remember the brand.

Collateral

Strong sales materials turn curiosity into confidence. Brochures, flyers, and presentations are designed to communicate clearly and look exceptional. Every piece reinforces the brand and supports sales conversations that close.

Start with clarity. Build strategically. Refine relentlessly.

“Kim always delivers high value advice and service. She is responsive, knowledgeable and easy to work with.”

Smart marketing. Smarter execution.

With experience across strategy, design, and communications, every project is driven by clarity and purpose—never guesswork. From first idea to final delivery, the focus stays on what matters: creating marketing that works and keeps improving.

Nice things people say.

“Kim is knowledgeable, detail-oriented, and brimming with creativity. We’re lucky to have such a talented marketing partner working with us.”

—Public Sector Client

“When I engage Kim in a project, I know the deliverable will be better than expected. I highly recommend Kim as consultant or collaborator.”

—Financial Services Client

“Kim has depth as a marketing expert, handles a heavy workload with grace, and a creative stream of ideas clearly comes easily to her.”

—Financial Services Client

Contact.

Every great partnership starts with a quick hello.

Let’s talk about what’s working—and what could work better. Use the form to share your goals, challenges, or the projects you’d like to bring to life.

Projects can be big or small—a single design, an hour of consulting, or a full communications plan. From a single page of SEO-optimized website content to a full-scale campaign, I meet you where you are—and we build from there together. Big picture or small detail, it all starts with a conversation. Building a brand, refining your strategy, or just need a fresh perspective? This is the place to start.

Or you can reach me directly at 310-945-7499 or email kim@craftpr.com.

Clients.

CSUN logo. Craft Communications is an integrated marketing communications​ and creative advertising agency.​ I’m ​Kim Flum, an expert in integrated marketing communications​. I craft communications that connect and convert.
1-800-DENTIST logo. Craft Communications is an integrated marketing communications​ and creative advertising agency.​ I’m ​Kim Flum, an expert in integrated marketing communications​. I craft communications that connect and convert.
OCTA logo. Craft Communications is an integrated marketing communications​ and creative advertising agency.​ I’m ​Kim Flum, an expert in integrated marketing communications​. I craft communications that connect and convert.
MiTAC Digital Technology Corporation logo. Craft Communications is an integrated marketing communications​ and creative advertising agency.​ I’m ​Kim Flum, an expert in integrated marketing communications​. I craft communications that connect and convert.
L&E Research logo. Craft Communications is an integrated marketing communications​ and creative advertising agency.​ I’m ​Kim Flum, an expert in integrated marketing communications​. I craft communications that connect and convert.